Cedric Babu Ndilima (born August 31, 1976, in Nairobi, Kenya) is a multifaceted Ugandan entrepreneur, sports administrator, media personality, and politician. He is the son of veteran politician Capt. Francis Babu and businesswoman Olive Kigongo.
Education
Cedric’s early education was at Kenton College Preparatory School in Nairobi. He later attended St. Mary’s College Kisubi and Makerere College School in Uganda. He holds a Bachelor’s degree in Business Administration from Bethune Cookman University in the USA, a Postgraduate Diploma in Computing and Information Systems from the University of Ulster in Northern Ireland, and is pursuing an MBA at the University of Miami.
Sports & Entertainment Career
- Tennis: Cedric was a national junior tennis champion in Uganda and captained the Davis Cup team. He has served as President of the Uganda Tennis Association since 2011 and was re-elected in 2018.
- Kinetic Management Group: He founded this sports and entertainment management company, representing talents like rapper Navio and footballer David Obua.
- Media: Cedric co-executive produced and starred in the Ugandan TV drama series Beneath the Lies, which aired on Urban TV Uganda. He also hosts The Cedric Live Show on UBC TV.
Political Involvement
In 2020, Cedric won the National Resistance Movement (NRM) primaries for the Kampala Central parliamentary seat, securing 26,799 votes. He contested in the 2021 general elections, aiming to leverage his background in sports and entertainment to address youth unemployment and urban development.
Corporate Roles
In October 2018, Cedric was appointed Head of Corporate Communications, Sales, and Marketing at Uganda Broadcasting Corporation (UBC), contributing to the organization’s restructuring efforts.
Personal Life
Cedric is a father of three. His son, Cillian Asante Ndilima, is a budding tennis player who received a scholarship to train at the Evert Tennis Academy in the USA, supported by the Thx22 Foundation.