Ayodeji Ibrahim Balogun, known professionally as Wizkid, is a Nigerian singer and songwriter who has played a pivotal role in bringing Afrobeats to a global audience. Born on July 16, 1990, in Surulere, Lagos, he grew up in a large interfaith household, with a Muslim father and a Christian mother. His early musical influences included legends like Fela Kuti, Bob Marley, and King Sunny Ade. Wizkid began his musical journey in the church, forming a group called the Glorious Five, which released an album before disbanding. Initially performing under the stage name Lil Prinz, he later adopted the moniker Wizkid.
Rise to Stardom
In 2009, Wizkid signed with Empire Mates Entertainment (E.M.E), a label owned by Banky W. His debut album, “Superstar” (2011), featured hits like “Holla at Your Boy”, “Tease Me/Bad Guys”, and “Don’t Dull”, earning him the Next Rated award at The Headies 2011. His second album, “Ayo” (2014), included collaborations with international artists such as Akon, Tyga, and Wale.
Wizkid’s global breakthrough came in 2016 with his feature on Drake’s chart-topping single “One Dance”, which became one of the most streamed songs on Spotify at the time. He also collaborated with Beyoncé on “Brown Skin Girl” in 2019, earning him a Grammy Award for Best Music Video.
Discography Highlights
- “Made in Lagos” (2020): This critically acclaimed album features the hit single “Essence” with Tems, marking the first Nigerian song to chart on the Billboard Hot 100.
- “More Love, Less Ego” (2022): An album that continues Wizkid’s exploration of love and personal growth, showcasing his evolving sound.
- “Morayo” (2024): Dedicated to his late mother, Jane Morayo Balogun, this album features collaborations with artists like Asake, Brent Faiyaz, and Jazmine Sullivan. It broke the record for the biggest streaming debut for an African album on Spotify.
Awards and Recognition
Wizkid’s contributions to music have earned him numerous accolades:
- Grammy Award: Best Music Video for “Brown Skin Girl”.
- American Music Awards: 2 wins.
- MTV Video Music Award: 1 win.
- Soul Train Awards: 3 wins.
- Billboard Awards: 3 wins.
- iHeartRadio Music Awards: 2 wins.
- BET Awards: 4 wins (tied for most).
- MOBO Awards: 6 wins.
- The Headies: Most awarded artist in history.
- Personal Life
Wizkid is a father to four children, born in 2011, 2016, 2017, and 2022, with three different women. He often cites fatherhood as a significant influence on his music and personal growth. In August 2023, he suffered the loss of his mother, Jane Balogun, in London.
Business Ventures and Endorsements
Beyond music, Wizkid is an astute businessman:
- Starboy Entertainment: His own record label, nurturing emerging talents.
- Endorsements: He has secured lucrative deals with brands like Pepsi, MTN Nigeria, Guinness, and GLO.
In 2020, Forbes estimated his net worth at over $20 million, ranking him among the top five richest African musicians.
Cultural Impact
Wizkid is celebrated not only for his music but also for his fashion sense, often blending traditional Nigerian attire with contemporary streetwear. His influence extends beyond entertainment, as he represents a new generation of African artists reshaping global perceptions of the continent’s culture and creativity.
For a deeper insight into Wizkid’s journey and his impact on Afropop, you might find this article enlightening:
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